Samy Dana Cup Pickleball: quando o jogo vira ponte para inclusão social

Samy Dana Cup Pickleball: When the game becomes a bridge to social inclusion.

Samy Dana Cup Pickleball: When the game becomes a bridge to social inclusion.

Have you ever imagined competing in a tournament and, at the same time, helping to transform the lives of children and young people?

What if, in addition to competing, you participated in a movement that brings health, education, and a sense of belonging beyond the lines of the court?
That's exactly the idea behind the Samy Dana Cup Pickleball, an event that combines sport and solidarity and promises to shake things up in São Paulo in December.

What is Samy Dana Cup Pickleball?

The Samy Dana Cup is a non-profit tournament: all proceeds will go to the Pickleball Transforma Project , an initiative that uses pickleball as a tool for inclusion and social impact . It's a competition with a purpose – playing well and doing good.

Who is behind the event and the project?

  • Organization and execution: partnership between the São Paulo Pickleball Federation (FPP) and Arena Via Pickleball , responsible for hosting the matches and accommodating athletes and the public.
  • Name and institutional support: the tournament is named after the economist, communicator and JOOLA ambassador Samy Dana , a supporter of the sport and the social cause.
  • Beneficiary project: Pickleball Transforma is a social initiative supported by the pickleball community with teachers, volunteers and partners that brings the sport to schools and communities to develop athletic and socio-emotional skills.

Date, location and atmosphere of the event

  • When: December 12-14
  • Where: Arena Via Pickleball , in São Paulo (Jurubatuba)
  • The venue offers covered courts, tournament facilities, and easy access, perfect for those who want to compete in comfort and safety.
  • Registration is now open through Pickleball Integrado ( https://pickleballintegrado.com.br/torneio_painel_info/index/20525 ). Limited spots available , secure yours in advance to be included in the event's draw.

Putting my name on the Samy Dana Cup is my way of promoting the sport and helping to fund Pickleball Transforma, which brings sport and education to those who need it.
During the tournament, the Arena Via Pickleball will become home to those who believe that pickleball and inclusion can go hand in hand.
Thank you to everyone who comes to play, cheer, or support the project. I hope to see you there.

- Samy Dana

Couldn't register? Keep helping!

If the spots run out, you can still contribute:

  • Promote the event and the project on social media;
  • Bring friends to experience this sport;
  • Support Pickleball Transforms' next initiatives as a volunteer or partner.

Events like the Samy Dana Cup demonstrate the strength of the pickleball ecosystem: athletes, clubs, federation, and social projects all working together. The result goes beyond the podium: more full courts, more opportunities, and more lives transformed .


Are you ready to participate in this movement?
Sign up through Pickleball Integrado , call your teammates, and share it with the club crew.
https://pickleballintegrado.com.br/torneio_painel_info/index/20525

From December 12th to 14th , the Arena Via Pickleball will host a game that changes lives both on and off the court . Every point counts, every game helps!